My Approach
Hi, I'm Amy.
I work at the root level of a product — the data models, state machines, and system constraints that decide whether a user can trust what's on the screen — and turn ambiguous environments into trusted user flows. My problem solving is never linear: I work the same problem from every user's point of view until the system and the interface agree.
For 5+ years I've owned end-to-end delivery of high-stakes automation software as a sole PM — partnering with stakeholders, engineers, and designers from discovery through launch, and holding every build to the business goal it was meant to move. The workflows I own end in binding commitments: intake and onboarding, transactions, payments and checkout.
Design is my second language; curiosity is my first.
I'm at home in the messy middle. Ambiguity is my cue to slow down — it pushes me to understand, to ask questions before jumping to solutions.
Portfolio
I built the onboarding from zero, end to end, for the most consequential purchase most people ever make: selling a home. A multi-step self-serve flow with identity verification, province-specific compliance, and multi-user collaboration takes a seller from sign-up to a listed property. Instrumented before optimized.
When two parties negotiate a buy-sell transaction digitally with no middleman, the product itself has to carry the momentum, the accountability, and a record neither side can dispute. I defined and shipped that layer: versioned offers on timers, with integrated messaging that keeps the negotiation — and its complete audit trail — in one place.
The finish line of the platform is a payment and checkout flow with contract generation built in: the final, binding contract compiles live from upstream sources, turning an agreement between two people into a signed document with no human in between. I led the rebuild through the platform's pivot from B2B to B2C, replacing DocuSign with our own generation engine.
In Their Words
“Amy has this incredible ability to understand people — she can read the room at a team meeting, and she makes sure to understand customers and their needs. These skills make her hugely impactful on a product team, and an absolute joy to work with.”
“Three things stand out. First, she's relentlessly on top of things across stakeholders, dev handoffs, research, and competing priorities, nothing slips. Second, she's a multiplier. Amy actively engineers moments for the people around her to shine. I've watched her make difficult product calls in moments when the path forward wasn't obvious, and the work consistently lands sharper because she did.”
“Amy's attention to details, commitment to deadlines, ability to take charge, pro-active and collaborative approach to everything that has been assigned to her, as well as her eagerness and willingness to go above and beyond just her assigned duties has demonstrated her leadership skills.”